Author Archives: datalex

IS YOUR WEBSITE PROTECTED?

IS YOUR WEBSITE PROTECTED?

What is an SSL certificate and why do I need it?

If you have a website small or large, you must have read about website security and data security. Thinking about website security brings up multiple questions.
▪ What is an SSL certificate?
▪ How do I know if my site is secure?
▪ My website is small, why do I need an SSL certificate?
▪ Do I need an SSL if we don’t collect any data from visitors?
▪ What if my website is a personal blog?

How do I check if my website is secure or not?
A website is secure when the browser address bar has green padlock. Another way to check if a website is secure is to see if the website URL uses https rather than http. The “S” at the end of HTTPS stands for “Secure”. This means all communications between your browser and the website are encrypted.
A green padlock plus the name of the company or organization, also in green, means website has an Extended Validation (EV) certificate which assures you that the website is under the control of the company it claims to be.

Did you know: More than 50% of the web pages is now encrypted?

What does SSL and HTTPS stand for and what makes them secure?
SSL stands for “secure sockets layer” and is a form of security for sites that handle sensitive information such as visitor’s personal information and credit card numbers. It creates a secure connection between a visitor’s web browser and the server of the company they’re interacting with.
Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to. Using HTTPS, the computers agree on a “code” between them, and then they scramble the messages using that “code” so that no one in between can read them. This keeps your information safe from hackers.

How do I know if a site is not secure?
In the modern age, secure websites are preferred over non-secured sites. Both Chrome and Firefox browsers alert you when you are on a non-secure web page which may collect some form of personal information. Just because a site lacks an SSL Certificate doesn’t mean it is a bad site, but it should cause you to pause before inputting any personal information.

What are the benefits of secure website?
▪ Secure connection between the browser and the server of the website they are visiting.
▪ Visitors trust when website is secured. HTTPS site with green padlock and company or organization name increase the credibility and trust of a website and company.
▪ Protects visitor information
▪ Google ranks secured sites higher in search results compared to an unsecured site.

What are the different types of SSL certificates?
* Standard – Domain Validation(DV) for blogs and personal websites
* Organization Validation(OV) for business and non-profits
* Extended Validation (EV) for eCommerce websites.

A DV SSL certificate is the easiest and least expensive to maintain, and is great for personal blogs and websites. An OV SSL certificate is the type that we recommend to all businesses and organizations, as it provides more protection and security than a DV SSL. An EV SSL certificate is a top-tier, special type of site certificate that requires a significantly more rigorous identity verification process than other types of certificates, which in turn, provides the highest level of assurance to your visitors.

To make your website secure with an SSL Certificate contact us
Email: info@datalexnetwork.com
Call: 7030097972, 08125312182

8 reasons why your business NEEDS a professional website!

8 reasons why your business NEEDS a professional website!

Like many small business owners, you may believe your business cannot benefit from having a website or that a website is not within your budget. Or maybe you think because you don’t use a computer, neither do your potential customers. These are misconceptions. These 8 reasons show why your company NEEDS a professional website, no matter what size your business.

Today, more and more consumers use the internet to search for the products or services they need. Your small business will gain credibility by having a website. Without one, potential customers will go to your competitors that do. If you already have a website but it is “home-made”, having it professionally redesigned will provide your business with a professional image which will inspire even greater confidence. For home-based businesses, this is particularly beneficial since you do not have a store front to promote your products or services.

2. A WEBSITE SAVES YOU MONEY

As a small business owner you probably think you can’t afford a professional website, but you can’t afford NOT to. Although the cost of designing a website varies, once it’s up and running, a website for a small business generally costs under $100 a month and, in some cases, as little as $20. Compared with the cost of a newspaper ad, when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.

3. IT WILL ENABLE YOU TO KEEP YOUR CUSTOMERS INFORMED

Think of your website as being your online brochure or catalogue. It is much easier and quicker to update information about your products and services on your website than in print material, making it an effective way of letting your customers know about the arrival of new products, upcoming events, special promotions, or any new services you now offer. Unlike print ads which quickly become outdated, your website can provide current information and news.

4. IT IS ALWAYS ACCESSIBLE

A website is available to both your regular and potential customers 24/7/365 providing them with the convenience of reviewing your products and services when your store or office is closed. With today’s busy lifestyles, this is a great selling point when making a purchase decision.

5. A WEBSITE MAKES IT POSSIBLE TO TARGET A WIDER MARKET

Whether you provide products or services, your website will provide an alternative location to sell them. As a retailer, a website (eCommerce) is a great place to sell your products to a wider market; even services can be made available globally. Don’t think you’ll be able to sell your products or services online? Don’t forget, even cars and houses sell online!

6. IT PROVIDES A MEDIUM ON WHICH TO SHOWCASE YOUR WORK

No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.

7. A WEBSITE SAVES YOU TIME

Providing information to your customers takes time, whether it’s on the phone, face-to-face, in a brochure, or in emails. With an online catalogue you can provide lots of information about your products and services. Once your website is up and running, it is available to your customers indefinitely, saving you time. And what is time? Time is money!

8. IT IMPROVES CUSTOMER SERVICE

Maybe you sell environmentally friendly products and would like to share tips on how to recycle, or perhaps you’re an accountant and want to give your clients advice on how to simplify their bookkeeping practices. By including a FAQ page, adding articles or uploading newsletters to answer all your customers’ questions you can keep them up-to-date. What better way to provide them with value added service than by sharing information on your website.